As the ABM Marketing Manager, you will develop ABM plans that support sales objectives and drive pipeline into customer and prospect accounts.
Responsibilities
* Develop and implement a target account strategy to support growth initiatives
* Design & execute 1:1 marketing initiatives to meet pipeline needs
* Evaluate, select and manage vendors and agencies to help translate goals into deliverables
* Identify opportunities to improve marketing effectiveness
Background
* An experienced b2b marketing manager from a FinTech vendor (preferable)
* At least two plus years experience of running ABM campaigns
* Hands on data and analytic experience using a CRM and/or a marketing automation software (Hubspot)
* A strong team player who is open to taking direction from the board as well as work on own initiative