Responsibilities:

* Design and plan integrated customer marketing programmes and campaigns in line with the Go-to-Market SME strategy

* Manage and execute end to end marketing programmes, including necessary activities to generate and nurture MQLs  

* Ensure all Marketing programmes are reflected in Marketo to track and nurture 

* Provide summary monthly reports and contribute to the overall marketing strategy

Background:

* Extensive experience of developing, executing and managing marketing campaigns to support lead generation

* Experience of demonstrating and tracking programme/ campaign effectiveness and ROI

* Understanding of the importance of content and inbound marketing as part of an effective marketing strategy

* Excellent written, presentation and verbal communication skills