Marketing Automation Director

c.£95K + 10% bonus -

Ref: 493 Date Posted : Monday, 04 Dec 2023

As the Marketing Automation Director, you will lead and further develop the company's efforts globally with its marketing automation offering. 

Within this high visibility position, you will be given an extended exposure to the global marketing team, so as an astute marketer, you will need to drive and optimise Eloqua worldwide.

Responsibilities:

* Manage the workflows to ensure optimal automation and further develop the centre of excellence

* Work with the team to track each individual campaign and ensure ongoing success

* Review and refine nurture and scoring processes and identify points to be improved

* Maintain compliance with external regulators, and the global MOPS team is kept in the loop

Background:

* A proven track record in marketing automation (particularly Eloqua or similar)

* Demonstrable experience with Salesforce and target/market optimisation

* Knowledge of b2b sales process and the route of managing MQLs

* An excellent pedigree in managing multiple projects and assignments within tight timescales



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