Primary objectives:
Based on the Public Sector go-to-market plan you will create, implement and manage all channel campaigns that generate and nurture leads with support from sales.
Responsibilities:
* Manage the channel marketing strategy to ensure alignment with partner sales
* Create an effective communication strategy to share with the channel (i.e.newsletters, NPD and events etc)
* Support the Product Marketing team on channel-specific product launches
* Support key partners on marketing strategy and nurture campaigns
Background :
* Experienced with working with the channel and key alliances
* Proven knowledge of the marcoms mix to include digital/social/DM/copywriting
* Excellent relationship builder with the SLT, channel and sales
* An effective planner and time conscious manager
No public sector experience required, just a desire to work hard and enjoy your work!