google-site-verification=29YV08a_eEqfQL_Ni2SWYiw5oW6bpHKFk4ya--jv-YA Marketing Operations Manager, Jobs, 364

Marketing Operations Manager

c.£55K + package -

Ref: 364 Date Posted : Monday, 05 Jul 2021

This role will oversee the development and the maintenance of the addressable market database and fully manage the lead process management. 

Responsibilities:

* Manage the lead flow to capture and harness opportunities to increase lead generation 

* Own the database strategy to ensure data quality & enrichment

* Establish KPI's to report back on ROI via dashboards, present internally all findings

* Work with sales to ensure clarity internally on £ spent and leads funnelled through the process 

Background:

* Proven database experience with Salesforce and a broadcast tool e.g. Act-on - proven Excel as well

* A verifiable track record in lead generation and the tracking of all leads

* Knowledge of GDPR compliance

* Detail-oriented, a can-do attitude to see projects through to completion