Germany is a very important region of growth for our client, and as such, they wish to appoint a (senior) Product Marketing Manager to drive growth and market share. Additionally, you will build brand equity, business value and revenue growth in EMEA. Reporting to the Country Head in Germany. German language is a must. 

Responsibilities:

* Based on research, you will further refine the messaging with the identification of USP's and market positioning

* Develop messaging and content that compels audience attraction

* Create and execute GTM strategies to include the use of events, webinars and roundtables

* Work with regional sales and marketing teams to identify customer case studies to further garner marketing positioning and uptake

Background:

* Seasoned Product Marketing Manager from a b2b cloud or SaaS vendor

* An expert in the marketing principles of product marketing, segmentation and positioning

* Possess an analytical mind to disseminate high data feeds to build company strategy and value proposition

* Technical competencies in Salesforce, M365, GA4, and Tableau