Strategic Marketing Manager

to £80K -

Ref: 490 Date Posted : Tuesday, 13 Sep 2022

Six month contract (min) - 2 days a week in Reading 

Responsibilities:

* Drive collective collaboration across the different business areas to deliver integrated campaigns and value proposition 

* Leverage key customer and business insights to craft, execute and steward campaign toolkits

* Own the measurement instruments to run regular performance indicators 

* Drive cross-functional alignment with the wider marketing teams to include: PR, social, MOPS and ABM

Background:

* Proven demand generation skills from the b2b sector

* Deep understanding of customer insights and how to create campaigns from your findings

* Ability to build fruitful relationships with peers and the SLT

* Be financially and commercially astute to report on marketing performance



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