Formed in 2001 our client is the leading voice in digital marketing. Their innovative software allows marketers to broadcast their messages to the heart of their customer, thus increasing the experience and the funnel!

Reporting to the Marketing Director, you will be responsible for organising and executing the UK marketing strategy in-line with Corporate HQ in the US. As a key member of the marketing team, you will be an enthusiastic individual, not afraid to get "stuck" in and ultimately make a difference! In addition: 

Responsibilities

* Plan measured campaigns and goals for nurtured inquiries that result in MQLs becoming SQLs
* Budget accordingly, conduct research, build rapport with sales and review regularly
* Manage vendors & partners that contribute to local demand programs, ensure events and campaigns are exercised with the greatest of success
* Forecast, measure and analyse every campaign for success and report findings internally

Background

* Proven b2b IT marketing experience from a cloud/managed service provider
* Interact and influence at the highest level within the business
* A proficient manager in analysing spend and ROI
* An expert in the principles of the demand generation waterfall