Do you think big? Our client has created this new role that will deep dive into their customer base to create creative marketing propositions that will shake the market.
From the outset, you will create the strategy and roll out your efforts to the wider audience, besides:
* Reporting to the CMO, you will execute the whole branding piece across Europe and the world
* Play the lead role on corporate positioning, storytelling and share of voice
* Strategically create and tactically implement marketing campaigns to drive demand and work with the WW field marketing teams as well
* Manage a team of creative resources who will create the assets and ensure productivity is tip-top
* Demonstrable corporate marketing experience from a b2b tech vendor, some agency experience beneficial
* Experienced in building and reporting on all digital assets in a lead scoring model
* Proven marketing leader in building strategic marketing plans and branding
* Must be savvy in writing and presenting with proven management of people a must
Our client does not believe in ivory towers, you will be required to pitch in at all times....